What is your favourite card you’ve designed for Sunshine Llama, and why?
My favourite card I designed for Sunshine Llama must be the “Have A Magical Birthday”. I just loved working on the concept of magical mushrooms and giving them an unusual look and feel. Think it ended up quite magical.
Can you tell us a little bit more about your design process? What do you enjoy most?
It varies from project to project. I definitely go through the typical love it – hate it cycles with each piece. I have lists and lists of ideas that I feel will never be finished. Sometimes a design happens really quickly if I have a specific idea in my head, I’ll scribble a quick sketch and then finalise the designs in no time. Other times I have several concepts for the same idea, and multiple colour variations. I think that is the fun bit – it is never quite the same. I love the concept stage where you figure out your subject and rough layout and I also love making colour thumbnails and colouring the final illustration. But the best bit is seeing it all come together in the end.
How did you get into illustration/design?
I graduated Interior Design, then went on to work as Graphic designer in various agencies and then ended up working as User Experience designer. It might seem not that related but there’s lots of transferable skills. Design and art has always been my area of interest and I always loved painting and drawing. But I did spend quite some time thinking I was not good enough to be able to brave it and show people my art. So it was a long process to get here but could not be happier. The next stage of my dream is to make illustration my full-time career and reach beyond greeting cards!.
Where do you find inspiration?
Everywhere! From fashion through random colours or patterns I see outside to puns, wordplay and jokes. Sometimes travel and nature brings inspiration too.
Who is your favourite designer/artist/creative person?
Oooh I have quite a few favourites, but I absolutely love Gemma Correll and her sense of humour. Austin Kleon was part of my inspiration that pushed me to pursue illustration seriously.
Do you have any top tips for aspiring designers?
Believe in yourself and don’t let a few days of creative block get in the way of your dreams. Your style and interests will probably change – it’s part of the process of how you grow and change as an artist and designer. A big blocker for me was that I thought to be a real artist I have to have a beautiful sketchbook full of ideas – once I departed from that idea it really helped me loosen up and be true to myself. My sketchbook is full or ugly scribbles, notes and sometimes beautiful things. The important thing is the have fun with what you create.
What’s been the best part about working with Sunshine Llama? What have you enjoyed most?
I love bringing Lucy’s concepts to life through my own style and vision. I loved the feedback rounds as when I’m designing my own range of cards I am my own judge and it’s all up to me how it will end up. So it is always interesting what other people see and pick on when you work with someone else and then how the final illustration ends up.
Can you tell us a fun fact about yourself?
I love watching my favourite TV shows over and over again. I’ve watched Friends more times than I can remember now.
What is your favourite film?
I’m more of a TV series kind of girl, but I absolutelty love anything marvel related. The recent Doctor Strange film was amazing. Also anything from the 90s and early 2000s.
What is your star sign?
I’m a sarcastic Scorpio 😀